Tactful AI has formed a strategic partnership with Trusip and The Trust Group to deliver Contact Centre as a Service (CCaaS) solutions to SMEs in the UK and Europe, with a focus on the hospitality and financial services sectors.
The Trust Group will make the CCaaS solutions available to its network of over 400 reseller partners, enabling SMEs across the UK and Europe to access advanced AI-powered customer engagement tools.
"Our reusable CX blueprints and no-code automation engine will allow SMEs to quickly implement and customise their customer engagement strategies," said Mohamed Elmasry, CEO of Tactful AI.
"This collaboration will empower SMEs to leverage advanced AI technologies without the complexity, driving significant improvements in customer satisfaction," said Jonathan Rigg, CEO of Trusip.
"With our combined expertise and extensive network of over 400 reseller partners, we ensure that SMEs have access to the best tools available," said Vincent Leahy, CEO of The Trust Group.
Tactful AI's solutions are built on reusable Customer Experience (CX) blueprints and a powerful no-code automation engine, ensuring rapid deployment and easy customisation. The partnership addresses the growing need for SMEs to upgrade their customer engagement capabilities in an increasingly digital-first marketplace, with the contact centre market projected to reach $16 billion by 2030.