Enhance Service and Boost Customer Satisfaction Using Conversational AI

Support that keeps customers loyal, reduces churn, and drives repeat sales.

Enhance Service and Boost Customer Satisfaction Using Conversational AI

Support that keeps customers loyal, reduces churn, and drives repeat sales.

Powering millions of conversations every month

The Challenge Support Teams Face

Customer service leaders live and die by the numbers: SLA compliance, First Response Time (FRT), CSAT, Average Handling Time, NPS, and backlog management.

Every day, teams struggle with:

Long waiting times and frustrated customers

Rising ticket volumes with limited resources

Difficulty tracking agent performance

Escalations caused by poor first-line resolution

Outdated, siloed knowledge bases & information

Pressure to improve reporting and governance

Tactful AI for Customer Service

Tactful equips your support team with AI tools and automation to deliver faster, smarter, and more reliable service before and after the sale

Omnichannel Support Hub

Manage social channels, website, and mobile app from one dashboard.

AI Self-Service

Let AI handle order status, deliveries, returns/refunds, and technical support requests for product damage, instructions, or malfunction.

Skill-Based Routing (SBR)

AI routes a customer’s conversation based on language, workgroup, department, or any other predefined characteristics.

Smart Routing

AI goes beyond basics, the AI agent takes routing decisions based on customer intent, data, or purchasing history to find the best match.

Knowledge-Powered AI

AI provides instant answers to FAQs, warranty terms, and troubleshooting steps.

Analytics & Reports

Track resolution times, SLA performance, and recurring issues so you can fix root causes.

How Tactful AI Impacts Support KPIs

Faster First Response Time (FRT)

AI agents instantly handle incoming tickets and chats, reducing “time to first touch” to near-zero.

Better SLA Adherence

Intelligent prioritization ensures critical cases are escalated fast and routine issues are solved automatically.

Improved CSAT & NPS

Customers get instant, accurate answers 24/7, without waiting for an available human.

Shorter Handling Time

AI pre-triages, gathers diagnostic info, and suggests solutions, cutting time spent per case.

Transparent Reporting

AI agents log every step of the interaction, feeding into dashboards for tracking and performance insights.

Stronger Governance & Control

Define rules, escalation paths, and team structures that AI agents enforce consistently across all support channels.

Smarter Agent Scorecards

AI tracks not just output, but quality—feeding supervisors with actionable insights to coach human agents.

Objectives AI Helps Support Leaders Achieve

Reduce Waiting Times

By deploying AI as a 24/7 first-line responder.

Control Workload

By letting AI assign, categorize, and escalate cases automatically.

Govern Workgroups

With clear rules for escalation and handover between AI and humans.

Boost Reporting Accuracy

With AI insights across SLAs, response times, and satisfaction metrics.

Strengthen Customer Trust

By ensuring every customer gets consistent, accurate, and fast service.

Teams We Serve in Customer Experience

Chief Customer Officer (CCO)

Voice of Customer (VoC) Specialist

Experience Design Manager

CX Manager

Core CX Team

  • Ensure CX goals (SLA compliance, CSAT, NPS) are achieved across the org

  • Get high-level reporting and governance to present to upper management

  • Track how CX performance impacts revenue and long-term growth

  • Use AI sentiment analysis to uncover drivers of CSAT and NPS

  • Turn feedback into clear recommendations that reduce ticket volumes

  • Provide actionable insights that guide upper management decisions

  • Spot where long First Response Times or high Handling Times frustrate customers

  • Redesign journeys to improve CSAT and reduce backlog pressure

  • Continuously test and optimize experiences with AI-driven insights

  • Monitor SLA compliance and FRT in real time

  • Manage ticket volumes and backlog with limited resources

  • Use governance tools to track team performance and improve handling times

  • Balance pressure from upper management with the daily realities of CX delivery

  • Resolve tickets faster with instant access to customer history and context

  • Automate repetitive tasks to cut down average handling time

  • Manage high volumes without burnout through AI assistance

  • Contribute to better CSAT and NPS scores by focusing on quality interactions

Teams We Serve in Customer Experience

  • Ensure CX goals (SLA compliance, CSAT, NPS) are achieved across the org

  • Get high-level reporting and governance to present to upper management

  • Track how CX performance impacts revenue and long-term growth

  • Use AI sentiment analysis to uncover drivers of CSAT and NPS

  • Turn feedback into clear recommendations that reduce ticket volumes

  • Provide actionable insights that guide upper management decisions

  • Spot where long First Response Times or high Handling Times frustrate customers

  • Redesign journeys to improve CSAT and reduce backlog pressure

  • Continuously test and optimize experiences with AI-driven insights

  • Monitor SLA compliance and FRT in real time

  • Manage ticket volumes and backlog with limited resources

  • Use governance tools to track team performance and improve handling times

  • Balance pressure from upper management with the daily realities of CX delivery

  • Resolve tickets faster with instant access to customer history and context

  • Automate repetitive tasks to cut down average handling time

  • Manage high volumes without burnout through AI assistance

  • Contribute to better CSAT and NPS scores by focusing on quality interactions

How We Do It

Engage. Analyse. Optimise. 

Engage

We connect every support channel—social, web, app, and chat—into one workspace. Our team maps your workflows, sets up smart routing, and trains your agents to deliver fast, consistent customer care.

Analyse

We monitor real customer conversations, response times, and satisfaction data to uncover where delays or bottlenecks happen. AI turns these insights into clear actions, helping you spot recurring issues before they affect SLAs or CSAT.

Optimise

Together, we refine automations, routing logic, and knowledge bases to shorten wait times, boost first-contact resolution, and improve overall performance across all key support metrics: SLA, FRT, CSAT, and NPS.

Integrations That Matter to Customer Support Teams

From plug-and-play connections to fully custom API integrations.

CRM

See customer history and past conversations before you reply.

ERP

Check order status, billing, stock, and delivery in seconds.

Order systems

Handle updates, cancellations, or returns directly in chat.

Ticketing

Escalate tough cases without losing track.

Knowledge base

AI suggests accurate answers so agents respond faster.

Integrations That Matter

Connect with 1,000+ apps with no-code required or customize your integrations using our open APIs & low-code platform.

CRM

See customer history and past conversations before you reply.

ERP

Check order status, billing, stock, and delivery in seconds.

Order systems

Handle updates, cancellations, or returns directly in chat.

Ticketing

Escalate tough cases without losing track.

Knowledge base

AI suggests accurate answers so agents respond faster.