Tactful Unified Cognitive Customer Experience Platform

Create memorable and rewarding customer experiences using a state-of-the-art artificial intelligence and omnichannel technology

Omnichannel Experience Tactful UCX

Join over 500 businesses that are using Tactful UCX to boost customer satisfaction, productivity, and sales

Our customers are able to achieve


Better Customer Retention


Better Productivity


Better Conversion Rate


Faster Time-To-Market


Better Customer Retention


Better Productivity


Better Conversion Rate


Faster Time-To-Market

Customer Experience

Omnichannel Customer Engagement

Engage with your customers anywhere, anytime, on any channel using one unified dashboard

Now your customers can use their preferred channel to contact you in a personalized and convenient way

Central Management Dashboard

Tactful UCX is your one-stop shop for all what you need to manage your customers’ interactions across all platforms

Whether it is a self-service, live support, sales, marketing, or any stakeholder in your business, Tactful UCX is the place that they find all that they need to manage customers' engagements and requests in a seamless way.

customers’ interactions

AI Powered Customer Experience

Augment customer experience and agents’ duties using state of the art & easy-to-use AI technology

Take the workload off your customer service team’s shoulders by augmenting your customer experience and allow your team to focus on more complex issues.
Tactful UCX AI technology provides end-2-end automation including the first line of support as well as augmenting your agents in a live support session.

Customers’ Journey & Insights

Tactful UCX helps you deliver the best experience by understanding your customer journey and needs

Get a 360 view by tracking customers’ behavior to understand their needs so you can give them the best customer experience.
Your agents will have all the information and tools that they need to provide an outstanding customer experience in a live session.

Customer Journey in CX
CX Channels

Delivering Consistent Experience Across Channels

Stay Consistently Connected with Your Customers Across Channels

The days of toggling between customer communication tools are over. Track all customer interactions in a single timeline and respond instantly in Tactful Unified Cognitive Agent Desktop.

The First AI Powered Unified Agent Desktop


Omnichannel Queue

AI < > Agent Handover

Customer's Information

Customer's Journey

Create Tickets & Transactions

Agent-to-Agent Chat

Realtime AI Recommendation

Voice Call Control


& Wrap up Notes

Rich-Text Messaging

Customer's Interactions History

Previous Tickets & Transactions

Agent Info & Status Controls


The First AI Powered Unified Agent Desktop

+ + + + + + + + + + + + + + Enterprise HelpDesk by Tactful AI

Tactful UCX Key Features

End-2-End Automation

Augment customer experience and agents’ duties using state of the art AI technology.

Chatbot Engine

The integrated chatbot engine will turn your existing business data into a self-service experience to help you stay connected 24/7.

Omnichannel Live Chat

Engage with customers in live conversations using modern and intuitive live chat technology.

Ticketing and Requests

Capture, assign, and manage customers' requests in the integrated ticketing system.

Customers Journey

Deliver better experience by understanding your customer's journey and needs.

CRM System

Maintain your customer information and relationship digitally in the integrated CRM system.

Cognitive Analytics

Drive customer retention and sales using actionable insights from real customer interactions.

Video Enabled Care

Enrich customer experience using video customer care sessions that can be pre-booked or created instantly.

Outbound Engagement

Stay connected by sending regular updates and information using the integrated campaigns manager

Best Customer Experience Starts With Tactful UCX

See how Tactful can help you boost productivity & sales in action.

Scalable Enterprise Grade Platform

Flexible integrations, Outstanding SLA & Superior security.

Flexible Deployment

On-premises, cloud, private cloud and hybrid deplyment options.

Multilingual AI

Multilingual and superior Arabic support AI technology that is easy to use and maintain.

Flexible Integrations

Connect Tactful UCX with the software you use every day

Tactful UCX open APIs means you can extend the integrated capabilities and maximize benefits by integrating with a range of enterprise software tools. This ensures future extendability and protects any investments that you have already made.

As of 2017, the MENA e-commerce market reached $8.3 billion, with an average annual growth rate of 25%, e-commerce in the region has been growing slightly of the global average. In order to compete in this space, businesses have to adopt a customer-centric approach with a focus on delivering the best service across all channels. We at Elaraby have worked with Tactful to build a comprehensive customer experience platform to manage and deliver the best customer experience across all digital platforms, since started we have seen spectacular improvements in customer satisfaction, online conversion, and operations efficiency. The results have been exceeding our expectations on all fronts.

Manal Negmeldin

Head of Digital & Omnichannel at ELARABY GROUP

In the hospitality sector, we see great benefits of using AI in various aspects of the business including customer experience as well as the automation of processes. We also know that the best marketing we can do is to provide our guests with exceptional service and build a strong relationship with them. We believe using Tactful AI technology won’t only help us connect with our customers, we will also be able to understand their needs and always deliver the experience they are expecting from us.

Faisal Abdallah

Director of Communication at Fairmont Raffles Hotels International

Sigma-Fit is a Techwear company and we adopted AI to be at the core of our business operations as well as customer experience management. Using Tactful we were able to provide our customers with all the necessary channels to help them communicate as well as doing business with us. Tactful AI technology helped us provide the best experience across all these channels in a very cost effective way. 

Omar El Metwally

Managing Director and Co-Founder