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Integrations & Orchestration

CX Integrations & Orchestration — Your Entire Tech Stack, One Canvas

Call APIs, fire webhooks, run custom code, embed AI — orchestration native to your CX stack.

+80M
Events processed
Canvas
Visual orchestration
SDK
Full runtime access
Code
Custom JS execution
Visual Workflow Canvas

Drag. Connect. Deploy. Across every system.

Call any API, run JavaScript, fire webhooks, embed AI — workflows that span your entire stack.

app.tactful.ai/integrations
Active
Order Fulfillment Active
Shopify
Order events
Connector
Map & validate
Unified Inbox
Route message
Send Reply
Any channel
Audit Trail
Full trace
23 connectors · 1.2M events/mo
API Calls
Call any REST endpoint
Webhooks
Push events externally
Custom Code
Run JS at runtime
AI Nodes
Intent, sentiment, NLP
SDK Access
All platform services
Timers
SLA & delay logic
Workflow Orchestration

Build workflows that span your entire stack.

API calls, webhooks, code, AI — connected on the Canvas.

Explore Automation Canvas
Pre-Built Connectors

Your systems. Connected via API.

Drop-in connectors for platforms you use. API node for the rest.

Messaging Channels

WhatsApp BusinessFacebook MessengerInstagram DMWeb ChatEmailSMSIn-App Messaging

Ecommerce

ShopifyOdooWooCommerce (via API)Magento (via API)BigCommerce (via API)Salla (via API)Zid (via API)Custom via API

CRM & Support

Salesforce (via API)HubSpot (via API)Zoho CRM (via API)Zendesk (via API)Freshdesk (via API)Microsoft Dynamics (via API)Custom via API

Payments

Stripe (via API)PayPal (via API)Adyen (via API)PayTabs (via API)Tap Payments (via API)Custom via API

Enterprise Systems

SAP (via API)Oracle (via API)Workday (via API)ServiceNow (via API)Jira (via API)Custom ERP (via API)Custom via API

Analytics & Data

Google Analytics (via API)Segment (via API)Mixpanel (via API)Power BI (via API)Tableau (via API)Custom Webhooks
Runtime SDK

Full SDK for every platform service at runtime.

Full platform access at runtime — conversations, profiles, knowledge base, and agent state.

  • Read/write access to conversations, customers, tickets, knowledge base
  • Query real-time operational state — agent availability, queue depth, SLA status
  • Trigger other automation flows programmatically
  • Write reusable functions shared across all flows
  • Access channel-specific features — send templates, rich messages, carousels
  • All SDK calls audited and permissioned — same governance as UI

Conversations

Messages, state, assignments, notes, history

Customers

Profiles, tags, segments, satisfaction data

Knowledge Base

Query FAQs, articles, intent mappings

Analytics

Real-time metrics, queue state, SLA data

Channels

Send messages, templates, rich media

Agents

Status, skills, workgroups, availability

Automation

Trigger flows, share state, orchestrate

Service Desk

Create tickets, update status, assign

Custom Code Node — Runtime SDK
// Access any platform service at runtime
const customer = await sdk.customers.getByConversation(convId);
const order = await api.get(`/orders/${customer.lastOrderId}`);
// Apply business logic
if (order.refundEligible && order.total < 200) {
await sdk.actions.execute('refund', { orderId, amount: order.total });
}
Custom Code & Functions

When connectors aren't enough, write code.

JavaScript at runtime with full SDK access. Reusable functions shared across all flows.

Inline code nodes

Write JavaScript inside a canvas node with full conversation context and SDK access.

Reusable functions

Shared functions across all flows — eligibility checks, price calculations, compliance rules.

Multi-flow orchestration

Chain workflows, pass data between flows, and build layered orchestrations from code.

Inbound webhooks

Receive events from external systems and route them into canvas flows automatically.

REST API

Full REST API for external systems — read conversations, trigger actions, manage configurations.

Execution audit

Every execution logged — input, output, duration, errors. Roll back instantly.

Connect your stack in minutes

API, webhooks, and SDK — everything connects. See how.

Security & Governance

Every integration governed. Every execution logged.

Every API call, webhook, and code execution — authenticated, encrypted, scoped, and audited.

  • OAuth 2.0 and API key auth for all external connections
  • Scoped permissions — each integration accesses only what it needs
  • Encryption at rest and in transit for all data flows
  • Full audit trail — every API call, webhook, and code execution logged
  • Role-based access — who can create, edit, activate flows
  • Data residency options for regulated industries
Connection Health
All integrations monitored
Shopify
OAuth 2.0
Healthy
Salesforce
OAuth 2.0
Healthy
Stripe
API Key
Healthy
WhatsApp Business
OAuth 2.0
Healthy
Custom ERP
API Key
Degraded
All connections encrypted · TLS 1.3 · Full audit logging
Integrations

Disconnected systems slow your team down. Connect your entire stack today.

Cross-system workflows in minutes. 80M+ engagements with real-time CRM and payment data.

+80MEngagements Processed
+78%Automation Rate
+25%Recovered Orders

30-minute personalised walkthrough. No slides, no pressure.

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