Every customer conversation, managed in one place.
Unified inbox, live dashboards, AI agents, and governed actions — one platform for your entire CX operation.
My account has been locked and I can't log in.
Can I get an invoice for my last purchase?
No reply in 2 days — your support is terrible.
One platform. Every conversation. Fully governed.
From the moment a customer sends a message to the moment it's resolved — Tactful processes, routes, analyses, and acts in milliseconds.
Every channel. One workspace. No missed conversations.
Every channel flows into one team inbox. Full history, AI-suggested replies, and smart routing — built in.
- All digital channels in one workspace
- AI-suggested replies your team approves and sends
- Smart routing to the right agent, every time
- Full cross-channel conversation history
My order hasn't arrived — 4 days
Can I change delivery address?
Question about return policy
Upgrade my subscription
Hi, I placed order #45892 four days ago and it still hasn't arrived.
Hi Yuki! Let me pull up your order right now.
2× Wireless Earbuds Pro
1× USB-C Charging Case
Found it — your order is back on route. Let me get the updated delivery window.
Your order is scheduled for delivery tomorrow 10 AM – 2 PM. You'll get an SMS 30 min before.
AI that resolves — not just responds.
AI handles routine requests end to end. Your team focuses on what needs a human.
- Order status, returns, refunds — fully autonomous
- Works within rules your operations team defines
- Hands off to humans when judgment is needed
- Every action logged with full audit trail
Hi, I need to return a damaged item from order #78932. The box was completely crushed when it arrived.
14:22 · WhatsApp
Realtime Monitor
⚡Queue spike predicted in ~18 min based on historical patterns
Know what's happening right now — not last week.
Live dashboards for response times, resolution rates, team performance, and customer sentiment. Spot problems before they escalate.
- Real-time dashboards for managers and team leads
- Sentiment tracked conversation by conversation
- Agent and team performance visible live
- Customisable reports leadership can act on
Automation your team controls. No IT required.
Drag-and-drop builder for operations teams. Launch automation, change routing — no IT tickets.
- Drag-and-drop builder for non-technical teams
- AI-powered routing to the right agent instantly
- Ready-made templates for common scenarios
- Change workflows live, zero downtime
Automation Flows
2,248 runs today · 96.4% success rate
Actions inside the conversation. Not after it.
AI checks orders, processes returns, applies discounts, and handles account changes — inside the conversation, within rules your team defines.
- Connects to your CRM, OMS, and payment systems
- Manager sign-off for high-value requests
- Full audit trail for every action
- Issues resolved in-conversation, not after escalations
Every conversation is a data point.
AI makes them count.
Revenue signals, bottlenecks, experience gaps, and compliance risks — surfaced in real time.
Order tracking queries spike 43% after campaigns — proactive dispatch notifications could cut WISMO volume by ~60%
Spot recovery opportunities, conversion signals, and revenue-at-risk from conversation patterns before they affect quarterly results.
Identify bottlenecks, optimise automation coverage, and reduce cost-per-resolution with AI-guided recommendations.
Real-time sentiment, CSAT signals, and early churn indicators — surfaced before they appear in quarterly reports.
Flag risky interactions, monitor SLA adherence, and surface audit-ready evidence automatically across every channel.
Real results
Measured in deployments. Not demos.
These numbers come from actual customer operations — not marketing benchmarks.
Tickets that live inside the conversation. Not in another tool.
Tickets created inside the conversation — linked to the full thread, assigned, and tracked against SLA. No context lost.
- Tickets linked to conversations with full context
- Auto-classification: complaints, queries, returns
- SLA tracking with automated escalation
- Internal collaboration on each ticket
Connects to the systems you already run.
Shopify, Odoo, and your existing tools via REST API and webhooks — no custom middleware.
- API & webhook integrations for ecommerce, CRM, payments, ERP
- Full REST API and real-time webhooks
- Enterprise security on every connection
- Bi-directional sync — pull data in, push outcomes out
Connected Ecosystem
Works with your entire tech stack
Built to integrate. Designed to scale.
API-first architecture, enterprise security, and deep integration support for your IT team.
Connect your systems
Shopify, SAP, Salesforce, Stripe, Zendesk, and more via REST API and webhooks. No custom middleware.
Learn moreREST API & webhooks
Extend the platform, build custom workflows, and connect internal systems on your terms.
Learn moreAudit trails & compliance
Every action and AI decision logged. Approval gates for sensitive operations. Built for regulated industries.
Learn moreEnterprise security
SSO, RBAC, data residency, encryption at rest and in transit.
See the full platform in action
One inbox, AI agents, live analytics, and governed automation — walk through the entire stack with our team.
Teams that automate CX resolve issues 61% faster. See how.
Teams on Tactful process 80M+ engagements with 78% automation and +40% CSAT improvement. See the platform running with your use case.
30-minute personalised walkthrough. No slides, no pressure.