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Tactful AI
Platform Overview

AI CX Platform — Every Conversation, One Place

Inbox, dashboards, AI agents, governed actions — one platform for your CX operation.

+80M
Engagements processed
+61%
Faster response time
+25%
Recovered orders
+40%
CSAT improvement
+78%
Automation rate
100%
Response rate
Address Hotels + ResortsMinistry of Foreign Affairs GhanaMubadalaBirmingham City Council2BSigma FitErada Finance2S Home WearAccorNiñosLucky OneELARABYWUZZUFAdrianSimplexShabkaBostaValuRaneen
Platform Architecture

One platform. Every conversation. Fully governed.

From the moment a customer sends a message to the moment it's resolved — Tactful processes, routes, analyses, and acts in milliseconds.

Live Platform Activity
[WA] Intent: return_request · Order #78932
[FB] Routing: Sales team · agent assigned
[WA] Policy check: eligible · refund $89.99
[IG] Intent: delivery_inquiry · Order #81204
2,743
AI Resolved
89
Agent Handled
23
System Action
1,847
Conversations active right now
340ms
Average processing latency
94.2%
AI intent accuracy
99.97%
Platform uptime
Unified Inbox

Every channel. One workspace. No missed conversations.

All channels in one inbox. Full history, AI replies, smart routing.

  • All digital channels in one workspace
  • AI-suggested replies agents approve and send
  • Smart routing to the right agent, every time
  • Full cross-channel conversation history
See Unified Inbox in detail
app.tactful.ai/inbox
Online
Inbox2 new
AllMineUnread
YT
Yuki Tanakanow
2
WhatsApp

My order hasn't arrived — 4 days

LM
Leo Martins3m
Facebook

Can I change delivery address?

AO
Amara Osei7m
1
Instagram

Question about return policy

SP
Sofia Petrov12m
Webchat
AI Resolved
TM
Tariq Mansour15m
WhatsApp

Upgrade my subscription

Active: 4Queue: 2Done: 28
YT
Yuki Tanaka
WhatsApp· VIP
Resolve
😤 Frustrated⚡ HighDelivery complaint
YT

Hi, I placed order #45892 four days ago and it still hasn't arrived.

14:31

Hi Yuki! Let me pull up your order right now.

14:32 · Dana W.
Order #45892In Transit

2× Wireless Earbuds Pro

1× USB-C Charging Case

Track Shipment
14:32 · Dana W.

Found it — your order is back on route. Let me get the updated delivery window.

14:33 · Dana W.
Suggested Reply
94%

Your order is scheduled for delivery tomorrow 10 AM – 2 PM. You'll get an SMS 30 min before.

Type a reply…
AI Agents

AI that resolves — not just responds.

AI handles routine requests end to end. Your team focuses on what needs a human.

  • Order status, returns, refunds — fully autonomous
  • Works within rules you define
  • Hands off to humans when judgment is needed
  • Every action logged with full audit trail
Learn more about AI Agents
app.tactful.ai/agents
Live
SR

Hi, I need to return a damaged item from order #78932. The box was completely crushed when it arrived.

14:22 · WhatsApp

AI Agent· Reasoning
app.tactful.ai/monitor
Realtime

Realtime Monitor

All systems operational
0
+12%
All Interactions
0
+5%
With Operator
0
–2
Queued
0
+8%
Active
0
–1
Snoozed
0
+18%
Resolved
AI Sentiment · Today
1,847 conversations analysed
Positive71%
Neutral19%
Negative10%
Workgroup
Agents
Active
Resolv.
AI Score
Online Sales
8/1241490
92%
Support Team
5/1611354
78%
Ecommerce Hub
4/929881
96%
AI Insight

Queue spike predicted in ~18 min based on historical patterns

Analytics & Insights

Know what's happening right now — not last week.

Live dashboards for response times, resolution rates, and sentiment. Spot problems before they escalate.

  • Real-time dashboards for managers and team leads
  • Sentiment tracked conversation by conversation
  • Agent and team performance visible live
  • Customisable reports leadership can act on
Explore Analytics
AI Automation

Automation you control. No IT required.

Visual builder. Launch automation, change routing — no IT tickets.

  • Visual builder — no engineering needed
  • Smart routing by language, priority, and workload
  • Ready-made templates for common scenarios
  • Change workflows live, zero downtime
See AI Automation
app.tactful.ai/automation
5 flows active

Automation Flows

2,248 runs today · 96.4% success rate

+ New Flow
NLP Intent Model Active
Last trained 2h ago · EN + AR
94.2%
Accuracy
Delivery inquiry
Returns
Product Q&A
Complaint
Other
Trigger
Order placed
AI Intent
Detect intent + entities
Route
Smart workgroup
AI Reply
Generate response
Resolve
Auto-close
Flow
Trigger
Runs
Done
Status
conversational_ai
ANY_MESSAGE
2,841
2,743
● Running
intent_detection
DETECT_INTENT
1,240
1,198
● Running
abandoned_cart_recovery
CART_ABANDONED
389
312
✓ Done
post_resolution_survey
SESSION_RESOLVED
523
441
✓ Done
sla_breach_escalation
SLA_BREACH
12
10
⏸ Paused
AI auto-resolved 2,743 today
Avg. 4.2s per flow
Governed Actions
Live · 23 actions today
Return approved
Order #78932 · $89.99 refund
Auto-approved
Delivery rescheduled
Order #81204 · New date confirmed
Auto-approved
Partial refund
Order #79341 · $240.00
Pending approval
Account upgrade
Customer #4821 · VIP tier
Auto-approved
All actions logged · Full audit trail
Governed Actions

Actions inside the conversation. Not after it.

AI processes returns, applies discounts, handles account changes — in-conversation, within your rules.

  • Connects to your CRM, OMS, and payment systems
  • Manager sign-off for high-value requests
  • Full audit trail for every action
  • Issues resolved in-conversation, not after escalations
See Governed Actions
Ticketing & Service Desk

Tickets inside the conversation. Not another tool.

Tickets created in-conversation — linked, assigned, and SLA-tracked. No context lost.

  • Tickets linked to conversations with full context
  • Auto-classification: complaints, queries, returns
  • SLA tracking with automated escalation
  • Internal collaboration on each ticket
See Ticketing & Service Desk
Service Desk
12 open · 4 in progress · 156 resolved today
#3506
Delayed Order (Consignee)
Complaint
Closed
#3505
Customer not responding
General Query
Open
#3504
Address change request
General Query
New
#3503
Return within SLA
Case Follow Up
In Progress
Integrations

Connects to the systems you already run.

Shopify, Odoo, and your existing tools via REST API and webhooks — no custom middleware.

  • API & webhook integrations for ecommerce, CRM, payments, ERP
  • Full REST API and real-time webhooks
  • Enterprise security on every connection
  • Bi-directional sync — pull data in, push outcomes out
Explore Integrations

Connected Ecosystem

Works with your entire tech stack

WhatsApp
Shopify
Salesforce
Stripe
SAP
HubSpot
Instagram
Messenger
Zendesk

See the full platform in action

Inbox, AI agents, analytics, and automation — see the entire stack.

Platform

Teams that automate CX resolve issues 61% faster. See how.

See the platform running with your use case — your channels, your workflows, your team.

30-minute personalised walkthrough. No slides, no pressure.

Explore the platform