What your customers experience with Tactful AI
8-second responses. Zero repeating. Issues resolved in the conversation.
With Tactful AI, your customers get fast answers on WhatsApp, Instagram, Facebook, webchat and email, and never repeat themselves when they switch channel. AI Agents resolve routine requests such as order questions inside the conversation, and hand anything that needs a person to your team with the full history.
The gap your customers feel today
This is what most customers actually experience.
15-minute waits
Average first response without automation.
Repeating 3 times
Same issue explained across channels and transfers.
Most walk away
One bad experience and they switch to competitors.
12 of 5,000 answered
Social comments ignored. Purchase intent missed.
Illustrative example — actual results vary
What changes for your customers
See what your customers could experience
30-minute walkthrough with your real channels and workflows. No slides.
What your customers expect
Five things every customer assumes you already deliver.
Instant answers
Response in seconds. Not minutes, not hours.
Their preferred channel
WhatsApp, Instagram, webchat — wherever they are.
Context that follows
Switch channels without starting over.
Resolved right there
Returns, tracking, exchanges — in the conversation.
Human, not robotic
Personalised, contextual, empathetic.
What great CX actually looks like
Each scenario runs on AI Agents that resolve and hand over: routine requests close in the chat, and anything that needs a person goes to your team.
Order question? Answered in 8 seconds.
Customer asks on WhatsApp. AI retrieves status, provides tracking, offers delivery notification. No waiting. Anything that needs a person goes to your team, with the full history.
- Auto-retrieves from Shopify or any connected platform
- Tracking link + ETA in one response
- Proactive delivery updates — before they ask
Where is my order #38291?
Your order shipped via Aramex and is out for delivery. ETA: today by 3pm.
track.aramex.com/38291
Perfect, thanks!
“This product looks great, how much?”
“Following up — can I get this in size M?”
“Great, I'll take it!”
Same customer · 3 channels · Complete history · 0 repeating
Switch channels. Never repeat yourself.
Customer starts on Instagram, continues on WhatsApp. Agent sees full history from both. Zero re-explaining.
- Full history across all channels
- AI summarises context for every handoff
- Customer picks up exactly where they left off
Returns processed in the conversation. 45 seconds.
No forms, no callbacks, no 5-day waits. Exchange happens right in the chat, within your rules.
- AI identifies the order and offers options
- Governed actions — discounts and refunds within your rules
- Every action logged
I want to return, size doesn't fit
I found order #41205 — Classic Fit Blazer (M). Exchange for different size or full refund?
Exchange for Large please
Done! Size L on its way. Return label sent by email.
One experience, regardless of channel
Your team works from one inbox for every channel, so every customer is heard.
Every fast response is a retention decision
Customer satisfaction translates directly to revenue.
Happier customers stay longer
Up to 80% resolved instantly by AI
Great CX drives repeat purchases
Explore by Industry
Your customers notice the difference. Make every interaction count.
See how Tactful transforms every conversation across every channel — with your real data.
30-minute personalised walkthrough. No slides, no pressure.