AI Customer Service Platform — Resolve Every Issue, Every Channel
Your customers hate repeating themselves. Your agents hate juggling five tabs. Both problems end here.
Who this customer service solution is for
Tactful AI's customer service solution is for support teams that answer customers on WhatsApp, Instagram, Facebook, webchat and email. Every channel arrives in one inbox, with AI Agents and your team working together.
Teams use it to answer faster, resolve routine requests end to end and give agents the full history on every conversation. Conversations that need a person are handed over to your team, with the full history.
It is used by teams in ecommerce, financial services, education and hospitality. For the step-by-step automation flows, see our customer service automation use cases.
Why customer service decides whether customers stay
One bad interaction costs you 33% of your customers. Great CX drives 2.4x more revenue.
of customers say experience is as important as products
Salesforce State of Connected Customer, 2024of consumers leave after just one bad experience
PwC Future of CX, 2024more revenue from companies that lead on CX
Qualtrics XM Institute, 2024of agents say they spend too long searching for info
Zendesk CX Trends, 2024
Volume keeps climbing. Budgets don't.
Fragmented tools
Five systems per agent. One issue, five tabs.
Slow response cycles
Manual triage and hand-offs. Customers repeat themselves.
No real-time visibility
Supervisors see yesterday's data. Spikes hit before detection.
Manual triage overload
Every conversation classified by hand. Doesn't scale.
Six outcomes for customer service teams on every channel
Every channel, one workspace, zero tab-switching
WhatsApp, email, social, webchat unified with full customer history.
Route conversations in under 1 second
AI classifies language and priority instantly.
Cut response drafting time by 80%
AI drafts replies. Agents review and send in seconds.
See every queue and agent in real time
Live queue depth, agent load, and sentiment spike alerts.
Escalate with full context — not a blank ticket
Escalation carries conversation, AI summary, and next action.
Create tickets from conversations automatically
Tickets inherit the full thread and resolution status.
How one billing issue is resolved in under 3 minutes
Every step measured, every action governed.
Customer messages on WhatsApp
"I was charged twice for my subscription"
AI classifies the conversation
Billing complaint · High priority · English · Returning customer
Routes to billing specialist
Skills-based matching · SLA-aware · Agent availability checked
Agent sees full context + AI suggested response
Complete conversation history, customer profile, AI-drafted reply ready to send
Agent resolves with governed action
Refund of $29.99 processed through governed action layer · Audit trail created
CSAT survey sent automatically
Post-resolution survey triggered · Customer rates experience
Ticket auto-created with full resolution log
Complete thread, actions taken, resolution outcome, and CSAT score · Zero manual entry
See how Tactful handles your customer volume — across every channel.
30-minute personalised walkthrough with your channels, your workflows, and your team structure.
@company my billing is wrong again! This is the 3rd time!
Subject: Billing Issue — "Following up on my DM..."
Hi, I messaged on Instagram and emailed about billing. Can someone help?
Recurring billing complaint (3rd occurrence). Customer frustrated. Prior interactions: 2 unresolved. Sentiment: negative. Recommended: priority escalation + billing correction.
One customer history across WhatsApp, email and webchat
Instagram, email, and WhatsApp merged into one thread. Full history, any agent.
- All channels merged into a single conversation thread
- AI summarises prior interactions and sentiment
- Agent sees full history, actions taken, and recommended next step
Auto-route every conversation to the right team
AI classifies language and priority, routes in under a second.
- Topic detection: billing, technical, complaint, sales, general
- Language detection with auto-routing to multilingual agents
- SLA-aware routing ensures time-critical issues first
"My payment didn't go through"
"How do I reset my password?"
"أريد إلغاء اشتراكي"
"Love your product! Any referral program?"
How do I reset my password?
3:42 PMSure! Here's how to reset your password:
- Go to Settings → Security
- Click "Reset Password"
- Enter your email and click "Send Reset Link"
- Check your email and follow the link
That worked, thanks!
3:44 PMGreat! Could you rate your experience?
Up to 80% of conversations resolved before an agent even opens their inbox
Password resets, order status, billing FAQs -- resolved end-to-end by AI so your agents handle only the conversations that need a human.
- AI resolves common queries end to end, no agent needed
- Up to 80% of routine conversations handled without human intervention
- Conversations that need a person are handed over to your team, with the full history.
Manual operations vs. CX infrastructure
Conversations that need a person are handed over to your team, with the full history.
What customer service teams gain in cost, time and CSAT
Up to 80% of routine tickets resolved by AI Agents
Agents handle 3× more conversations
Leading CX drives 2.4× revenue
Before: about $15 per ticket handled by an agent (your cost today). After: up to 80% of routine tickets resolved by AI Agents, and your team handles the rest. Conversations that need a person are handed over to your team, with the full history. Your bill stays the same as volume grows: AI is included in your conversation band. Estimate your savings
Related Use Cases
See Tactful in action for your team
30-minute walkthrough with your channels, your ticket workflows, and your SLAs. No slides, no pressure.
- Your channels unified live
- AI resolving your top queries
- SLA dashboard with your targets