A Step-by-Step Framework for Adopting Conversational AI in Retail & Ecommerce

Introduction A friend of mine runs a retail business. He recently asked, “How do I start using conversational AI?” It made me realise this is a question many business owners are asking today. Customers now expect fast answers, all day, every day. They want smooth support whether they message you on your website, Instagram, or […]

How Customer Conversations Can Shape Scalable AI in Customer Experience

In today’s digital landscape, delivering exceptional customer experience (CX) at scale is both critical and challenging. Business leaders increasingly recognize that artificial intelligence (AI) is key to meeting rising customer expectations. In fact, 65% of CX leaders see AI as a strategic necessity, rendering older customer service approaches obsolete . But AI doesn’t operate in […]